This Webcast Produced for: Advanced Targeting for Online Advertising: Techniques and Best Practices On Demand Gary Stein, Senior Analyst, JupiterResearch Adam Glantz, Director of Product Development, Vendare Media The killer app of online advertising is emerging and it is targeting. The ability for advertisers to deliver ads with a high degree of precision is beginning to emerge in ways that are both efficient and effective. Attend this Webcast and learn how both brand and performance marketers are improving ROI through the use of advanced online targeting technologies. JupiterResearch Senior Analyst Gary Stein will review the state of targeting technologies: opportunities, issues and best practices. Additionally, he'll discuss how marketers can begin to make informed decisions about the kind of targeting that is right for their business, their products, their budgets and their campaigns. Precise audience segmentation online is now possible using a combination of contextual, behavioral, demographic and local targeting techniques. Joining Gary will be Vendare Media's Director of Product Development, Adam Glantz, who will share client success stories and data you can use to help plan your next online marketing campaign. About Vendare Media Through its extensive proprietary and extended media networks, Vendare Media reaches 120 million unique consumers worldwide every month, including more than 90 million in the United States. Vendare Media enables advertisers and publishers to tap into this network with a suite of robust, scalable brand and performance-based marketing services, including display advertising, search marketing, email marketing, co-registration marketing and promotions & advergaming – exploiting every key segment of online marketing to help customers generate leads, drive sales and build brands. Vendare Media enhances its services with proprietary technology, experienced in-house creative design, optimization expertise and precision targeting capabilities – providing advertisers and publishers with an efficient and effective way to maximize online marketing opportunities.